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I think the idea of mixing luxury and mass-market fashion is very modern, very now - no one wears.
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The Brand

A hand-made accessory, by definition is imperfect:
an Anperfect hat is just this, with the sole ambition of being unique.

Each of us is imperfect and what unites us is valuing our distinctive characteristics.
Anperfect, first and foremost, wants to convey a sense of acknowledgment and indulgence,
of being oneself without conforming to pre-established beauty ideals.

It’s distinctive
thanks to its unique features.
Precious, because it’s made with the highest quality materials in Italy.
And its imperfect spelling reflects
how it’s pronounced in Italian. It’s urban and cosmopolitan, something you can wear every day, without waiting
for the right occasion. It’s sophisticated and unexpected: soft felts in natural shades are combined with
unexpected details. It’s beautiful inside: every hat contains a world within. Silk, linen or cotton with
borrowed textures from the world of interior design. It’s smart: it hides unruly hair and allows you to
hide away under its wide brim … while you laugh to yourself.

It comes with only one warning: it can slip from your head while kissing your loved one.In this case,
as tradition dictates, it is advisable not to wear it.

The Anperfect hat is handmade by Italian artisans.
The forming of the felt and the application of the decorations is done by expert hands,
respectful of the delicate materials and the environment.

The selected fabrics are of the highest quality: hare felts, velour or flat,
fine natural straws, finishes in silk, linen or pure cotton. For these reasons,
your Anperfect hat wants to maintain its beauty and uniqueness
requiring only a little TLC.

Your hat wants to be brushed in the direction of the hair very gently paying attention
to the decorations. We recommend you use the brush we sent you with medium bristles.
It wants to be worn by you and, to avoid getting lost,  invites you to fill out the label inside,
“In case of loss, please return to”. Whoever finds it will know what to do.

Like cats, it doesn’t like water and humidity. It prefers dry environments
and to always be “in shape”.

It wants to be unique. Even with the utmost attention to its care, your Anperfect hat is,
and will forever be, imperfect.
Handmade and unique. It wants to be accepted as is.
Without compromise.

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